PRICING · EVERY NUMBER PUBLISHED

What does it cost? Every price, from a $497 pilot to a $150,000 build.

TrainYourAgent publishes every price. A self-serve chat agent is $99 a month. A one-day agent build session is $497. A done-for-you voice agent is $4,950 to build plus $1,997 a month. Websites run $8,000 to $15,000, automation $5,000 to $50,000, and custom software $35,000 to $150,000. Nothing here is quoted on request.

Productized — One fixed price, published, and every one of them checks out on this page in under a minute. 9 of 9 are self-serve.

Project engagements — A published band. Which end of it you land on is decided by scope, not by negotiation.

Retainers — Monthly, month to month, no minimum term and no notice period.

What moves the number, line by line

Three ways to buy

What does each line cost, against what the market charges for it?

Six lines. Each is priced against the published 2026 market band for buying that specific thing, read off first-party vendor and industry pricing pages. On 2 of the 6 our published ceiling sits below the bottom of that band. On 3 it overlaps and we are not cheaper, which each of those lines says plainly. On 1 nobody publishes a comparable band at all and we publish the method instead of inventing one. A supplier claiming to undercut the market on all six things it sells is either lying or bad at four of them.

The 21-day answered phone — AI agents

The call is answered in two rings at 9pm on a Sunday, the caller is qualified, the job is booked into your calendar, and the record is in your CRM before you have read the notification. For: A service business where the phone ringing out is a job going to a competitor, and where nobody is going to hire a night-shift receptionist to fix it. Build — market $13,000 – $40,000, ours $497 – $9,950 (under the market). Monthly — market $3,000 – $20,000 / mo, ours $1,997 – $4,997 / mo (at the market). Our published ceiling is below the bottom of the market band for the same components. Not for: Anyone wanting a chatbot bolted onto a website with no connection to a backend. That is a $99/month product, not a build, and we will tell you so on the call.

What is actually in 21-day answered phone?

The site an answer engine can quote — Websites

When someone asks an assistant who to call for what you do, your page is structured, dated and specific enough to be the source the answer is built from — and you can see it happening in your analytics. For: A business whose buyers have started asking a model instead of a search box, and whose current site is a brochure the model cannot parse, cite or attribute. Build — market $8,000 – $15,000, ours $8,000 – $15,000 (at the market). Monthly — market $300 – $800 / mo, ours $300 – $1,060 / mo (at the market). We are not cheaper here and do not pretend to be. A custom small-business site costs what it costs. What differs is that the AI-search structure and the build-time assertions are inside the price rather than a retainer sold to you afterwards. Not for: A single landing page for a campaign. That is an afternoon, not an engagement, and we will tell you to build it yourself.

What is actually in site an answer engine can quote?

The system you own outright — Custom software

The portal, the MVP or the internal tool exists, it is in a repository with your name on it, and the day you decide to take it in-house nothing about that is a negotiation. For: A team whose business now depends on something no off-the-shelf tool does, and who have worked out that renting it forever from a vendor is the more expensive option. Build — market $50,000 – $120,000, ours $35,000 – $150,000 (at the market). Our band sits inside the published market band rather than under it, and on a build this size a supplier quoting well under the band is telling you something about the scope they are planning to deliver. Not for: Fixed-price megaprojects with a frozen twelve-month specification. Nobody delivers those well, including us, and we would rather say so before the contract than during it.

What is actually in system you own outright?

The retyping, deleted — Automation

The job moves from intake to dispatch to invoice to follow-up without a person shepherding it, it tells you when it breaks, and there is a human escape hatch on every path it can take. For: An operator who can name the exact moment each week when somebody copies a number out of one system and types it into another, and who has stopped finding it funny. Build — market $6,500 – $17,500, ours $5,000 – $50,000 (at the market). Monthly — market $3,000 – $20,000 / mo, ours $3,000 – $20,000 / mo (at the market). We publish the same band the market publishes, because we read it off the same tables. What is inside ours that is frequently not inside theirs is the process map and the escape hatch — the parts that decide whether the thing still works in six months. Not for: Processes nobody has written down yet, and workflows that change fundamentally every month. Those need a decision, not a pipeline.

What is actually in retyping, deleted?

The citation baseline — AI search

You have a measured baseline of where you are cited today, an entity graph that makes you legible to a model, and a quarterly report showing the direction of travel rather than an assurance. For: A brand that suspects it is invisible when a model answers a question in its category, and wants to know before spending anything on fixing it. Build — market no published band, ours $1,000 (no published band). Monthly — market no published band, ours $300 – $1,060 / mo (no published band). This is the one line with no market comparison at all, and pretending otherwise would be the exact behaviour the rest of this page is arguing against. What we publish instead is the method, so you can judge the work before buying it. Not for: Anyone wanting guaranteed placement in an AI answer. There is no such product, and suppliers selling it are selling a guess.

What is actually in citation baseline?

The costed roadmap — AI consulting

A working document with real prices in it: what to do first, what it costs, what to leave alone, and the explicit do-not-do list — not an inventory of everything technically possible. For: An owner or exec being told to 'do something about AI' who needs a ranked, priced answer they can take to a board — from someone who also ships the build and therefore has to live with the estimate. Build — market $1,500 – $2,500, ours $1,000 (under the market). Monthly — market $5,000 – $30,000 / mo, ours $5,000 – $30,000 / mo (at the market). Our published ceiling is below the bottom of the market band for the same components. Not for: Teams looking to validate a decision already made. We will tell you if we think it is wrong, which is the whole point of paying for the opinion.

What is actually in costed roadmap?

Where those market bands come from

Market bands are the observed 2026 ranges published in our own benchmark tables, read off first-party vendor and industry pricing pages on 23 August 2026, and each row links to the method behind its band. Our bands are read from the same price tables published on the service pages. Neither side is typed by hand, and the verdict on each line is computed by comparing them.

Why would this go badly, and what stops it?

What are you actually risking?

Who should not buy this?

Five situations where we are the wrong call, published because a supplier who says yes to everyone has told you nothing by saying yes to you. Buyers who want a guaranteed revenue number. We guarantee delivery, dates and ownership. We will not guarantee an outcome we have no instrumentation to measure. Anyone who needs it live this week. A done-for-you build is measured in weeks, and on the software line in months, and we will not pretend otherwise to win the deal. Teams with an in-house engineer who wants to own the build. You will move faster than us and you should. Projects with no decision-maker available weekly. Custom software dies from unanswered questions faster than from hard problems. Regulated deployments needing signed BAAs on day one. Say so on the call and we will tell you honestly whether the timeline survives it.

30-day money-back on the build fee

30-day money-back guarantee on the build fee: if your first agent doesn't ship to the spec we agreed on the kickoff call, we refund the full build fee, you keep the artifacts, and there's no clawback fight.

Live in 21 days

One delivery promise on every done-for-you lane, so you never have to work out which tier buys which timeline. The clock starts when we have your material and your access, not when the contract is signed. Miss it on anything we did not flag at kickoff and the build fee comes back.

You own what we build

Repositories, infrastructure accounts, domains and data live in your accounts. There is no proprietary platform to be locked into.

Month to month

Every recurring engagement — agent operation, website care, automation retainer, AI search, fractional CAIO — is month to month with no annual minimum.

Published prices

Every line on this page carries a real range. If a range does not fit your situation we will say so on the call rather than discovering it in month two.

How much does an AI agent cost?

Three published prices. $497 one-time for a one-day build session you leave with a working agent from. $4,950 build plus $1,997 / month for the done-for-you agent we build and then operate. $9,950 build plus $4,997 / month at multi-location scale. A self-serve chat agent is $99 / month.

How much does a website cost?

$8,000–$15,000 to build, plus a care plan of $300–$1,060 / month. Which end of the band you land on is set by the number of distinct templates, not the number of pages, and by whether existing content is migrated or rewritten.

How much does custom software cost?

$35,000–$150,000 per engagement. An internal tool or portal is $35,000–$60,000, a SaaS MVP $60,000–$100,000, and a production web application $100,000–$150,000. You own the repository and the infrastructure accounts from the first commit.

How much does business process automation cost?

$5,000–$50,000 to build, and $3,000–$20,000 / month to operate. A single workflow is $5,000–$15,000. The retainer is what pays for someone noticing when a third-party API changes at 2am, which is the part that decides whether automation survives its first year.

Can I buy without talking to a salesperson?

Yes. 9 products check out through Stripe on this page, from $99 a month to $14,947 on the first invoice. Everything above a fixed price needs a scope first, because a band quoted without a scope is a number one of us is going to regret.

Why every price is on the page

Published prices from $99 to $150,000 across 23 offers. Quoting on request lets the number move with how wealthy the buyer looks, which is why almost every agency does it. Last updated 2026-08-24.